Friday, July 24, 2009
NEW ISH!!
So we got some new ish popping, check out our crazy founding member Mike aka C.J. BROWNE with his new social experiment. He's always wanted to be an MC well now he's giving himself about 1 year and 6 months to get your attention, tour the world, and retire, lol I give him 2 AND 1/2 years. But I'm sure it will be a great experience, he's one of our fearless leaders after all. And the music is actually good. Check out www.mrcjbrowne.blogspot.com / www.myspace.com/itzcharliebrowne for some good listenin.
Also we are gearing up for some other cool stuff make sure you check out www.yumeandbeyond.com and yumeworldwide.com is coming soon, so keep your eyes peeled.
LIVE YUME; BECOME TIMELESS (LIKE THIS BLOG LOL)
Monday, June 22, 2009
TRIPLE DOWN SHOWCASE THIS FRIDAY!!

Friday June 26th at Southpaw (125 5th ave park slope, brooklyn)
Triple Down Records Presents:
Me You Us Them
The Javelins
Gold & Gunmetal
Appomattox
with Red Cent and Adaledge tweaking knobs between sets
there will be magicians walking around as well as contests, and a
street fighter tournament
Live YUME; Become TIMELESS MAKE SURE YOU GO TO THE NEW SITE www.yumeandbeyond.com
Sunday, May 24, 2009
OUR NEW HOME
NEED WE SAY IT AGAIN, LOL!!!
Sunday, April 5, 2009
Monday, March 23, 2009
UPDATES & COOL THINGS
SHOW & PROVE was a really big success, we can't wait for the next 2 , check the pics out and make sure you are there as we make history www.brooklynbodega.com



LIVE YUME; BECOME TIMELESS
Wednesday, March 4, 2009
STOKED MARCH MEMBERSHIP DRIVE

Ok people, we know the posts have been coming, about how much your awareness of social responsibility can truly make a change. Here is your chance to truly make a change. Join the Stoked March Membership Drive and get involved in progressing our future through guiding teens and learning how to do some really cool things. Visit www.stoked.org and sign up, the process is not for the faint of heart, but it is worth eveyr second of your time.
LIVE YUME BECOME TIMELESS
Tuesday, March 3, 2009
FOOD FOR THOUGHT
"It is your resonsibility to utilize your skill and education to positively effect the community at large. If you are using your GOD given skill and aquired education for personal gain, then you are not helping to progress a generation of new minds in a time of true change."
This was a subsatntial quote made by one of our members as we debated all day about the state of Music, Art, Fashion, and the communities we effect. The conclusion we came up with (just because we were running out of time) is that in our general locale we have individuals who go under the cloak of conciousness, but still have not made their presence felt by the body of indivduals that are less "enlightened" then they are. We charge all of you to try your best to look outside of yourselves and truly make an impact on your respective communities by adopting 4-5 projects that truly change someones life.
1. Provide a better quality of living for those that may not have as much access to the way of life we take for granted
2. Truly give youth and teen an opportunity that would have not been available otherwise (access to a career, educational training, mentorship etc.)
3. Utilize your small company to make a viable stance in the community for an issue that you see causes a disconnect between the masses (Gentrification, homelessness, etc.)
Make money responsibly and remember that the company you keep sometimes may keep you from making a great company. This is a very subjective post, but its something that needs to be said.
If you are interested in chiming in and becoming a YUME Member, e-mail yumeuk@gmail.com for member info.
LIVE YUME; BECOME TIMELESS
Tuesday, February 24, 2009
FOOD FOR THOUGHT
Here is a blog you should read, it offeres loads of info and speaks on topics outside of "getting fly" www.artofmanliness.com. An example of a great article from the site is below.
Interviewing in a Recession: How to Dress for a Job Interview in Hard Times
We are reminded daily that the economic outlook isn’t good; for those of us looking for work, it’s hard to imagine a worse scenario. Not only are there less jobs out there, the number and quality of people applying for them continues to rise. Interviews have gone from competitive to ultra-competitive.
This article deals with how to dress for a job interview. What you wear to an interview is important because it is a factor you can control, unlike other factors such as who will interview you or what questions will be asked. Not dressing appropriately is one of the most common ways job seekers shoot themselves in the foot; it immediately signals to the interviewer that you did not properly prepare and damages your chances for the position. In today’s ultracompetitive job market, why would you let something so simple get in your way?
Although focused on interviews that require a suit and tie, many of the tips and techniques translate into any situation in which you want to present yourself as a prime candidate for employment. These tips can stand alone if you are applying for an entry level position where only a button up shirt and nice slacks are required.
The Interview Suit
The good news is that the classical men’s suit style has remained the same for a hundred years. The bad news is that there are a lot of fashion suits out there that will become dated faster than you can purchase them. You need to ignore temporary fashion, and find what looks best on you. Remember three things when choosing a suit: Fit, Style, and Fabric.
Your Suit’s Fit
The majority of American men wear suits too large for them. The problem is a result of trying to fit into a garment made to fit as many men as possible. It is always a good investment to have anything bought off the rack adjusted by a competent tailor, but first you need to find one that comes close to fitting. When inspecting your suit’s fit, first ensure the chest and shoulders fit you snugly – you should have full freedom of movement with your arms and a few inches of room in the chest but not so tight as to form an “X” when buttoned. The jacket should be long enough to just cover your backside and not extend past your hand’s knuckles when your arms are held straight down. Ensure your sleeves show ½ inch of shirt cuff and that the jacket lapels lay flat on your chest. Finally there should be no bunching of fabric in the back near your neck ,and your jacket collar should show approximately ¾ of an inch of your shirt’s collar.
Your Suit’s Style
When it comes to interview suit style, go with a classic cut that is common in your country. In the United States, this is a single breasted, notched lapel, two or three button jacket with a single or double back vent and regular flap pockets. Ensure you have at least as many cuff buttons as you have front jacket buttons (four buttons on the sleeve is normal) and make sure you have a left breast pocket (on some trendy suits these are missing). Avoid patch pockets, peak lapels, and slanted side pockets (in the US) as all of these change the formality of the jacket and are best left to non-interview attire. Also pay close attention to the lapels; a trend right now is thin lapels, which if worn by a large man will make him look ridiculous. As for trousers, either flat or pleated slacks are fine, although pleated fronts are more formal and generally more comfortable. Cuffed bottoms look best on tall men while shorter men are advised to wear their trousers uncuffed; either is perfectly acceptable for an interview.
Your Suit’s Fabric
When selecting your suits fabric take into consideration its weave and color. Try to go with natural fibers, preferably worsted wool. If you choose a blend, ensure the synthetic fiber make-up is 40% or less. Although a blend may keep the price down, it will normally not last as long and may be less breathable. As to color choice, the safest selections are solids in navy blue, charcoal, and black. Although you can wear patterns such as pin stripes or colors such as brown or taupe, understand you will stand out.
The Dress Shirt
Again, focus on fit, style, and fabric. The dress shirt’s fit should be loose enough to allow a full range of movement but not so loose as to have excess fabric bunching up under the jacket. Your shirt should be long enough so that when you bend over, it does not un-tuck. You also want to be able to place two fingers in-between your neck and a buttoned collar – any more and it just looks too loose. Your cuffs should extend to the top of your hands, with approximately ½ inch of shirt cuff showing from under your jacket sleeve when your arms hang straight down. The cuff should not be too loose; you should have to unbutton it to remove it.
As for style, the collar type chosen should be based off of your facial structure. Men with long, thin faces look best in spread collars, while round faced men should look to even out their appearance with a point collar. Avoid button down collars in an interview, as they are the least formal. Normal barrel cuffs with one or two buttons are fine for interviews; avoid cufflinks unless you have the resume to back them up.
Your shirt’s fabric should be simple and non-flashy - white and blue solids are a staple and easy to find; those that desire more can transform these colors with a unique weave such as herringbone or oxford. Avoid colors such as lavender and pink and patterns such as checks, as they make an outfit less formal; stripes should only be worn if the wearer understands how to match patterns.
Your Tie
Interview ties should be conservative and made from silk. Solid or simple patterns in red, blue, or gold are all acceptable; however, a skilled dresser can often incorporate almost any non-attention grabbing color and pattern. Striped ties are a fine choice and come in a wide range of colors, but ensure the tie you choose is not sporting a regimental pattern. In the UK, memberships to military clubs and other groups are symbolized by certain ties. Wearing another man’s “Colors” can cause a confrontation and embarrassment. And unless it’s an interview over a meal, there is no reason to use a tie clip or pin (where it serves to hold a man’s tie in place). The key thing to remember is to keep it professional - avoid bright colors or designs that will draw undue attention.
Dress Shoes
Your shoes are the foundation of your outfit; do not skimp on this detail – they are as important as your suit. With that being said, anything well polished, dark, and not screaming “look at me!” will probably work in the US for an interview; in Europe they are generally more in tune to these details, so be careful. A plain or capped black oxford is always a safe choice; classic in nature, a quality pair will serve you well for years. Whichever shoes you choose, try to make sure they have round toes and closed lacing. By closed lacing, I mean that the two sides of the upper that are pulled together by the lacing are sewn under the front part of the shoe. A small detail, but it gives the foot a sleeker look and will ensure your shoe is the right choice for a suit. You should not wear slip-ons such as dress boots, loafers, or monkstraps, and avoid anything eccentric.
Hosiery
Your socks should match your slacks or shoes and be dark in color. The goal here is to not draw attention to your legs. This isn’t the time to sport the no sock/short sock look or try that new pair of flashy hosiery. If the socks are seen, they should appear to flow seamlessly between the shoes and trouser cuff. No White Socks!
Jewelry and the Interview
A wedding ring is always acceptable in an interview; anything else is fair game and left up to the interviewer’s personal views. I advise against wearing class rings or anything else on the fingers. As for watches, think less is more - keep it simple, understated, and please turn off the alarm. Although jewelry such as nose rings, eye piercings, and earrings have become more accepted in our society, these things are still considered out of the ordinary for many; you cannot wear something like this and not expect it to affect a person’s impression of you. Be yourself, but be aware of the consequences.
Grooming
Get a haircut a week before the interview and ensure they trim around your neck and ears – consider grooming these two areas again the day before. Pay attention to the details - your nails should be clean and cut, your face appropriately shaven, and your hair should have been washed within the last 24 hours. It’s not a date, so avoid cologne and be careful with the aftershave; sometimes interviews are held in small rooms and you do not want to overpower your interviewer’s olfactory system.
Preparation
You do not need to have your clothing dry cleaned, but everything you wear must be look and smell clean (no smoking around your interview clothing). Shirts should be ironed, shoes polished, and have a suit steamed to remove wrinkles. Have all of this done well in advance of the interview – saving this for the last minute is asking for trouble.
Remember This
Your interview attire will not get you a job – but failing to manage it can hurt your chances for a position. Your aim in dressing well is to present yourself in the best possible light throughout your interview. Wear clothing that fits, is made of quality material, and is appropriate for the interview. By doing these simple things you ensure the interviewer focuses on your skills and what you have to offer; not your appearance.
Written by Antonio Centeno
President, A Tailored Suit
Wednesday, February 11, 2009
Monday, February 9, 2009
WE'LL BE BACK!
LIVE YUME ; BECOME TIMELESS
Thursday, February 5, 2009
YUME X YUME MUSIC X BROOKLYN BODEGA
Brooklyn Bodega and YUME Music present
Show and Prove; Brooklyn Hip-Hop Festival '09 MC Competition
Think you have what it takes to open up at the world renowned Brooklyn Hip-Hop Festival?Show and Prove it.
Send your submissions to showandprove@brooklynbodega.com
Each month 5 artists will be selected to rock in front of BHF and Bodega Talent buying staff.
Each month we crown a winner. Then we pick the opener from the three finalists.
These events will serve as a warm up to the 5th Annual Brooklyn Hip-Hop Festival.
Come support your favorite artist, the Brooklyn Hip-Hop Festival and Hip-Hop culture.
Learn how you can do your part and SUPPORT CELEBRATE and REPRESENTIn 2009
everything changes
$5 suggested minimum donationFree giveaways from YUME and more
March 19th, April 16th and May 21st
@ Public Assembly - 70 N 6th Street btw Wythe & Kent Avenues (Williamsburg, BK) Trains: L to Bedford Avenue http://www.publicassemblynyc.com/
Doors 9pm / 21+
LIVE YUME ; BECOME TIMELESS
Wednesday, January 28, 2009
SPIT THAT!
The members over at YUME Music shot us this video out of the UK, we figured we'd share it with you as well, make sure you continue to check them out www.yumemusic.blogspot.com
LIVE YUME ; BECOME TIMELESS
http://www.youtube.com/watch?v=DyJpWQi0sBM&eurl=http://www.planbmag.com/blogs/heads-shoulders-knees/&feature=player_embedded
FRSH PULP - LIVE!
If you missed this one you did your self a great dis-service. Look out for pics coming soon.
LIVE YUME ; BECOME TIMELESS
Tuesday, January 27, 2009
FRSH PULP
Monday, January 26, 2009
HOW TO MAKE A DIFFERENCE IN YOUR COMMUNITY NOW!
Here are some bullet points we took from the discussion to share with you:
- Make tangible items that you can work on immediately
- Lead by example or try your best to be the greatest example you can be
- Do not feed into the system, make the system feed into you
- Stop talking! DO SOMETHING!!
- Believe in yourself and others will believe in you!!
- BECOME A MENTOR (yumeuk@gmail.com)
It was a great discussion coupled with some great poetry, if you have never been to a WRITER'S BLOCK event or to the SPIT THAT! series, then you need to stop by it happens every Thursday.
LIVE YUME ; BECOME TIMELESS
Wednesday, January 21, 2009
A WORD FROM THE NEW REGIME
LIVE YUME ; BECOME TIMELESS
"POST THIS TODAY!" (What a way to start off an e-mail huh?)
"Hey people, I know it has probably been crazy back home, but it is even crazier here. Pandimonium actualy. In the eve of this momentous time I figured I would write you guys an e-mail and have you post it online. We are quite the covert bunch but this is something people need to hear. Today I got the chance to shake a man's hand that will forever change the course of history. But as I reflected on this historical moment, I thought of a few things, YUME, how it began, what it has done so far, how much it has achieved in its short time in existence, how me and the other members got involved in it, blah blah blah.
Then I realized something, the word YUME means DREAM in Japanese, from the stories I have heard of the origins of how this word came to reperesent this movement, I now realize more than ever we truly have the power to change the current state of things for our generation and the one to follow. Now this might sound way too retrospective and like mindless cacauphony, but I promise it is not.
Since my emergence into "STREET WEAR" I have seen many things, I've gone to the parties, I've been in the offices, had the meetings. But truthfully I only felt a genuine love from a few. Now I know in business sincerity is scarce, but the culture of the streets has always been real, and in some cases a harsh reality for some.
We have companies sprouting every day and everyone says that the market is diluted. But lets look at the bigger picture. What is street wear? In my eyes I've always been a street wear head whether I wore an Obidient Sons shirt or a plain white t-shirt. The clothes do not define the movement or the man or woman leading the movement. Or does it? To the youth we work with at YUME it does. We see it all the time. Every kid is a gangsta, or they're all little Wayne or Kanye impersonators. The young ladies feel that their body is the key to a better life, and children at the age of 9 and 10 are having sex.
Of course we are not talking about upper middle class neighborhoods, or the upper crust of NYC. We're talking about the primary consumer of the "street wear culture." You call them the youth market, I call them the poor kids from the hood in cities like NYC. The swaggeristic blog posts and pictures of stupidity is only festering in the parts of the country where the youth are faced with a harsh reality, whether it be drugs, guns, poor education, no upward mobility, depression. I need not go on.
So what does that mean? Well clothing is the new crack, "the lifestyle brand" is the new heroin, and ladies and gentlemen CRACK IS BACK with a vengance. Too many irresponsible brands have decided to use their powers of influence to tell every kid "GO GET FLY" without really citing what else exists in the world. Now as a late 70s early 80s cat I know what it means to get fly, but the residual moral status quo existed from the prior years, The residual civil rights movement is an example of that, as it existed all through the 80s and birthed quie a few intellectually sound arguments in the shape of HIP HOP, GRAFFITI, etc.(which truly did not end until Obama won the nomination to run for President). Today there is no status quo.
YUME has and always will be a movement that pushes the limits, we are launching numerous projects that will allow our MUSIC, ART, and FASHION to do what we do best, re-route these efforts into supporting the community at large. And for all of you fools still peddling crack to the kids, OBAMA is not a fashion statement he is an inspiration, it is our job to PROGRESS A GENERATION of young lost minds. Make your money but do it responsibly, open up the other parts of your world so they can see how to become succesful, teach and re-educate their minds to understand its not all about getting fly. That clothing is one part of personal presentation.
Teach them that education is key (With the ever growing educational gap this is key),
Teach them the ills of marketing and advertising and how to maneuver around what theysee and hear so they can make better informed decisions.
Teach them not to buy into the "brand" unless they truly have a connection with the mantra or belief system
Teach them sometime you buy fly shit just to be fly, but really being fashionable is being succesful and true success is a gift that you must share by sharing your process with those that are lost or wavering
If you need help teaching we're good at this e-mail us yumeuk@gmail.com.
We all remember the days of collecting sneakers (I still do) and chasing women. But to actually sell the dream that being 40 years old, hitting the clubs every night and not being socially responsible for yourself or others is ok is a disgrace. Especially when you're doing it to kids who don't come from the same circumstances as most of the people creating these brands. Most of our meetings with the members are these conversations of progressing a generation through these tough times with MUSIC, ART, FASHION, AND COMMUNITY, with a strong emphasis on community. Though most of us come from the oppoiste side of the fence, we know the "target market" alot better than most. We hear about their woes, and their concerns. We see them go home content with the fact they may die tommorow. We will not stand to watch them be further corrupted by the "lifestyle brand." We will stay true and hold fast to our beliefs as we always have.
But we will no longer associate ourselves with any company that is not about raising the status quo and Progressing a generation of new thinkers. OBAMA said YES WE CAN! Now it is up to us to make sure we do.
LIVE YUME ; BECOME TIMELESS
"POST THIS TODAY! and make sure you correct my spelling." (Sheesh the life of an intern lol, I love YUME)
If you want to make a comment or retort e-mail us at yumeuk@gmail.com lets get the dialogue going.
FRSH PULP
CLICK THE LINK http://www.youtube.com/watch?v=SwyEUGZr3yU
LIVE YUME ; BECOME TIMELESS
Monday, January 19, 2009
THE OFFICIAL YUME VERSUS SERIES
All procedes from THE VERSUS SERIES will go to the YUME "BRICK by BRICK" fund, which will help to create a new innovative facility for NYC residents that has never been seen on American Soil. To join history become timeless e-mail yumeuk@gmail.com.
LIVE YUME ; BECOME TIMELESS
Monday, January 12, 2009
SPIT THAT RETURNS!
For info e-mail us yumeuk@gmail.com
Sunday, January 11, 2009
KNOW BY HEART OPENING
LIVE YUME; BECOME TIMELESS









Saturday, January 10, 2009
SPIT THAT RETURNS!
LIVE YUME; BECOME TIMELESS
Friday, January 9, 2009
LIVE YUME: BECOME TIMELESS
Thursday, January 8, 2009
THE YUME PRIVATE LABEL
LIVE YUME: BECOME TIMELESS
What are they talking about? hmmmmmmmm
Wednesday, January 7, 2009
YUME VOL 1
Tuesday, January 6, 2009
YUME MUSIC!
LIVE YUME; BECOME TIMELESS
Mickey Factz & Peter Hadar @ The YUME Loft
Monday, January 5, 2009
SPIT THAT RETURNS!
THE BROOKLYN TEE PARTY PT. 4
Sunday, January 4, 2009
HAPPY NEW YEAR!
LIVE YUME: BECOME TIMELESS








