BETTER LATE THAN NEVER

Hey we found our pics from the YRB issue release party. Sorry for the delay. Diana looks exquisite, look out for her art work in the shop in January. Peep the Pics

THE BEAUTIFUL STRUGGLE CONTINUES...

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A FLY GUY

Check out one of our favorite rappers Rahsaan's Blog www.aflyguy.com. It's launched and I must say it is hot!!! check it out

THE BEAUTIFUL STRUGGLE CONTINUES...

YUME X NEGO X PHARELL

We shot down to the ICE CREAM/ BAPE opening yesterday, and linked up with some old YUME FAM and recruited some new YUME FAM. It was loads of fun, BIG SHOUTS to the whole ICE CREAM / BAPE family for treating us like we belonged, thats love!! Peep the pics, MORE TO COME,

GABE & EMMANUEL WE SEE YOU! I - TEAM REPPING HARD!!

THE BEAUTIFUL STRUGGLE CONTINUES...

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YUME X NYLON MAGAZINE

CHECK US OUT IN NYLON MAGAZINE! COME JOIN THE YUME FAM!! SUPPORT NYLON X YUME PICK UP A COPY!

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THE I-TEAM ON THE PROWL

Here are some more pics the I-TEAM took this past weekend. Enjoy, they are so on the grind!! Peep the pics

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RAIN, RAIN GO AWAY!

Boy what a dreary day! If you need a little sunshine, make sure to stop by YUME and get a piece of sunshine. FREE OF CHARGE!

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THE I-TEAM STRIKES AGAIN!

So if you haven't heard YUME has some of the most dedicated interns we have ever seen. They work hard, play hard and rep YUME all day. During our fun weekend in the blistering cold, the I-TEAM decided to pass by all of the stores in SOHO and begin to widen their knowledge of the brands we carry, brands we hope to carry, and stores that make an impact on the "BOUTIQUE COMMUNITY." Big ups to SHIELL & YAYA for taking the initiative to do this. Peep the pics- MORE TO COME!

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MORE PICS

HARD WORK IS APPRECIATED!!!

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YUME IS THE STREETS PART II

WE'RE STILL GOING HARD!!! PEEP THE PICS

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YUME IS THE STREETS!!!

Wow, how can you ever forget about hitting the streets and spreading that BROOKLYN love all over SoHo. Big ups to the YUME I-TEAM (DANIEL & GABRIEL) they held it down out there! The cold could not stop them from laying it down. Daniel will be finishing his live art piece and we will be giving it away to 1 new YUME FAM member. Thanks to everyone that stopped by and leant their own artistic flavor to it.
Peep the pics.

THE BEAUTIFUL STRUGGLE CONTINUES...

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DAMN IT''S COLD OUTSIDE!!

But that does not mean we are not going to be bringing the fire to the streets today. YUME GOES IN!! AND WE DO IT FOR THE PEOPLE!! You know the motto "SPREAD LOVE IT'S THE BROOKLYN WAY!" Peep the info below

YUME HAS DECIDED TO EXTEND BLACK FRIDAY FOR THE WHOLE WEEKEND. WE WILL BE HOLDING AN IN STORE SALE AND A BROADWAY POP UP SHOP FROM FRIDAY NOVEMBER 22ND - SUNDAY NOVEMBER 24TH.

BROADWAY POP UP SHOP
FRIDAY NOVEMBER 22ND - SUNDAY NOVEMBER 24TH
11AM - 5PM
BROADWAY BETWEEN 3RD STREET AND BOND
COUP D' ETAT, CHEESE WAGON, KISER. A.DREAM, WENDEL JOHNSTON, and more!!!
FURTHER DISCOUNTS FOR ANYONE THAT BRINGS US HOT CHOCOLATE :-)

COME JOIN THE FAMILY!!!

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YUME X THE A.DREAM TEAM

So we always get the A.DREAM TEAM artists pass through and take all kinds of dope pics in our space. Quite recently we had WORDSPIT and PRINT pass through and do their thing, we love how the pics came out. PEEP THE PICS

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YUME X THE PERALTA PROJECT

Aisha from THE PERALTA PROJECT stopped through today to show some samples and boy were we impressed. We're deffinitley looking forward to seeing what else comes out of this line. We will be carrying some very limited pieces from THE PERALTA PROJECT. Hopefully you guys stop by before it sellls out. Peep the pics.

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YUME X BROOKLYN KOBO

Our friend and CROWN HIEGHTS resident Ken stopped by from BROOKLYN KOBO today to talk about life, fashion, and future projects. Ken is an avid HIP HOP head, artist , clothing designer, and really cool dude. Welcome to the YUME FAM Ken.

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PARIS APPROVED!!!

So we had a really dope visitor from Paris today. Big shouts to my man ALEX for passing through and showing YUME some international love! You never know whose going to walk through our doors. Make sure you pass by and say what's up! Welcome to the YUME FAM ALEX!! Peep the pic...

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YUME X RAHSAAN

We just got whif that one of our favorite MCS RAHSAAN has his own blog and its going to be crazy, in the meantime make sure you check his page out, he has some dope new music on there. Check it our AFLYGUY.COM

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BLACK FRIDAY

YEAH!!! WHAT WE'VE BEEN WAITING FOR!! YUME HAS DECIDED TO EXTEND BLACK FRIDAY FOR THE WHOLE WEEKEND. WE WILL BE HOLDING AN IN STORE SALE AND A BROADWAY POP UP SHOP FROM FRIDAY NOVEMBER 22ND - SUNDAY NOVEMBER 24TH.

BROADWAY POP UP SHOP
FRIDAY NOVEMBER 22ND - SUNDAY NOVEMBER 24TH
11AM - 5PM
BROADWAY BETWEEN 3RD STREET AND BOND
COUP D' ETAT, CHEESE WAGON, KISER. A.DREAM, WENDEL JOHNSTON, and more!!!
FURTHER DISCOUNTS FOR ANYONE THAT BRINGS US HOT CHOCOLATE :-)


COME JOIN THE FAMILY!!!

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OUTASIGHT FOR EMPLOYEE OF THE YEAR!!

Hey people we are on a campaign to help OUTASIGHT reach 10,000 DOWNLOADS of his EP EMPLOYEE OF THE YEAR by 2008. He only has 3500 more to go, come join the campaign trail!! Jump on the WAGON and play along side the BAND!! HE IS THE EMPLOYEE OF THE YEAR!! FROM THE UK TO BK! FROM YONKERS TO MANHATTAN!! HE IS OUTASIGHT!! (www.myspace.com/iamoutasight)

OUTASIGHT FOR EMPLOYEE OF THE YEAR!! THE BEAUTIFUL STRUGGLE CONTINUES...

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YUME X A.DREAM X PURPLE RAIN

Another fantastic show brought to you by your good friends at YUME and the A.DREAM family!! What can I say PRINT/ GOOD DAY GOOD NIGHT, OUTASIGHT, RAHSAAN, AND F-MOS Held it down. Big ups to DENIM & KRIS KASSANOVA for tearing it down along side the SLEEP WALKAS. Shout out to FRESH DAILY for stopping through and showing love.

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YUME X SHIRO X YOUNITY

So we stopped by the YOUNITY show to hold SHIRO down, The artists deffinitely did their thing and showed that there is unity in the female Graff and Street Arts Community. Peep the pics

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YUME X TALIB KWELI X KICKSCLUSIVE

Hey people!! It's official THE BK MC Talib Kweli has joined the fam. Kweli of course being from Brooklyn, had to pass through and grace the place, along with Kicksclusive. They did a cover shoot for an up and coming issue at YUME. We are honored to have both of them involved in our movement. If you haven't passed by yet, come join the family. WE CAN ALWAYS USE NEW UNCLES, BROTHERS, COUSINS, SISTERS, ETC. LOL BUT WE'RE NOT LENDING ANYONE ANY MONEY!! PEEP THE PICS (Pics by Josh Dehnney joshdehonney.com, jd@joshdehonney.com)

THE BEAUTIFUL STRUGGLE CONTINUES...

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